The global market for Digital Advertising and Marketing estimated at US$531 Billion in the year 2022, is projected to reach a revised size of US$1.5 Trillion by 2030, growing at a CAGR of 13.9% over the analysis period 2022-2030.
Display, …
18 Free Courses on Social Media Marketing
Marketers and merchants looking to develop their social media skills can enroll in free online courses from educators and practitioners.
Here is a list of free courses to hone your social media marketing skills. There are courses on writing for
Why Brands Need a Positive Marketing Strategy
Nobody likes being the bearer of bad news, but sometimes that’s part of the job-for journalists and for content marketers. After all, knowledge is power, and being informed is empowering. But it can also be depressing. Between the political mean
What is contextual marketing and how does it work?
What is contextual marketing?
Contextual marketing is an online marketing strategy model in which people are served with targeted advertising based on their search terms or recent browsing behavior.
By tying the ads users see to their demonstrated interests, advertisers
Digital Marketing: More than just a trend
NOW more than ever, social media plays a big role in our daily lives. There are many reasons we use social media – to stay updated with news and current events, find entertaining content, fill up spare time, stay in
Jump-start User Engagement With Mobile Marketing Solutions
Smartphones have become ubiquitous, giving businesses more opportunities to communicate with customers and connect with prospects. Amid a fiercely competitive climate, mobile marketing is becoming an essential element of any business marketing plan, along with email marketing and social media …
ICO fines two businesses £180,000 for making unlawful marketing calls
Regulator launches three new videos aimed at helping small businesses navigate electronic communications law
The Information Commissioners’ Office (ICO) has issued fines totaling £180,000 for two companies that made more than 480,000 unlawful marketing calls to businesses signed up with
PNC Financial Services Group – MediaRoom
Former PayPal and Capital One exec to lead marketing as PNC builds out coast-to-coast presence
PITTSBURGH, June 5, 2023 — The PNC Financial Services Group, Inc. (NYSE: PNC) announced that Jenn Garbach has joined the company as chief marketing officer.
47% of UK businesses are embarrassed by their website
UK companies are losing a considerable sum of money each year due to poor website experience despite spending a substantial amount on marketing technology.
This is according to research by Storyblok, a content management system (CMS) category leader that empowers
Impact of Influencer Marketing: 70% Indians believe it has an impact on them: Report | News
Noting the high receptiveness of Indians towards influencer marketing, 70 per cent of Indians believe that it has an impact on them, findings of a new report released on Wednesday showed. At least 15 per cent of Indians who were